Business Economics Paper Essay Example | Topics and Well Written Essays - 2750 words

Gatsby’s Attraction to Daisy Essay

In the novel ‘The Great Gatsby’, by F. Scott Fitzgerald, the fundamental character †Gatsby †is infatuated with Daisy Buchannan. Besides, the protagonist’s love for the young lady is the aftereffect of the generalizing and romanticizing of the last mentioned. All through the novel, Nick shows Gatsby as the embodiment of glory and the American Dream. Gatsby’s significance, nonetheless, lies in his capacity to seek after his fantasies and, from them, make real factors. This is the very case with Daisy. The primary character feels pulled in to her since she speaks to all that he at any point needed: riches, greatness and a high-class status. Beyond a shadow of a doubt, Gatsby is headed to want Daisy since she is â€Å"dressed in white† (pg. 65) and different officials â€Å"demanded the benefit of cornering her† (pg. 65). It is essential to take note of how Fitzgerald utilizes the word cornering rather than others that would set a progressively sentimental tone. This is, notwithstanding, in light of the fact that, in Gatsby’s eyes, Daisy is a trophy or a prize. Furthermore, along these lines, Daisy being such a major prize or accomplishment for Gatsby, he attempts to draw in her with rich gatherings. Besides, the way that Daisy is so used to the high society and ludicrous measures of cash additionally makes Gatsby discover her â€Å"excitingly desirable† (pg. 28). It isn't Daisy’s excellence or grin that arouses Gatsby’s heart; it’s the way that her manor was a thing â€Å"as easygoing to her as his tent out at camp to him† (pg. 128). We can see that Fitzgerald is attempting to show to the peruser why would that be all the extreme characteristics Daisy has are so alluring to Gatsby; she, similar to cash, speaks to the American Dream-the hallucination of enormity and predominance. It is additionally critical to see the words Fitzgerald utilizes when Gatsby portrays Daisy. The way that numerous others additionally wanted the youngster, the primary character says, â€Å"increased her incentive in his eyes† (pg. 128). The word esteem is, as it were, the outline of how the hero sees Mrs. Buchannan. It isn't her excellence, her consideration or her character †which behind Gatsby’s dream is totally flippant and untrustworthy â€that makes Gatsby so intrigued by her. It’s her worth; as though she were a costly bit of gems to purchase as an assortment or a business to put resources into. In any case, it is the thing that pulls in Daisy that additionally draws in Gatsby. Since she’s pulled in to â€Å"pomp and circumstance† (pg. 66), it adds to her worth. Since he was exceptionally youthful, Gatsby experienced passionate feelings for riches and high-class principles, and however he never had a place there, he additionally wanted the alleged ‘greatness’ that accompanied them. Daisy, in the principle character’s eyes, is the portrayal of these very things. Taking everything into account, we can see that Gatsby, subsequent to making an incredible adaptation of Daisy, needs her more as an article than as a genuine lady. In this manner, the hero is pulled in to her social chain of importance, her affluent way of life and her prevalence.

Insider Report What Its Really Like Working in Sales

Insider Report What It’s Really Like Working in Sales If there’s one industry that has a bad reputation in popular culture, it’s sales.It’s not really considered a career path people make willingly, but more like a job, you just stumble upon.But what is it really like working in sales?Let’s look at the variety of sales roles out there, bust a few misconceptions about the industry and examine what it takes to work in the sector.I’ll also outline five core realities you should know about of the life as a salesperson.A PLETHORA OF AVAILABLE ROLESFirst, let’s clear up something important: saying someone works in sales doesn’t necessarily reveal you much at what they do.Yes, essentially sales jobs are about making a sale â€" one way or another, you are trying to sell a product or a service to another entity.However, the industry has so many sales roles available that the daily schedule and the responsibilities can vary widely.Indeed, the world has tons of different things people sell and so generalizations are not always helpfu l or revealing.Ultimately, the experience of working in sales depends on the business you work for and the product you are selling.You might work in a brick-and-mortar store, selling a variety of household goods, or you might be making telesales on the phone, never to meet the person you’re selling to face-to-face.You might be selling a service instead of a product or part of your job might be selling a combination of both. You could be located in a single location, such as the call centre, or your sales jobs might require you to travel around the country or, indeed, the world.In addition to the organization having an impact on the day-to-day activities of your sales role, the broader industry you work for can influence what working in sales is like.Your role is directly influenced by broader market changes â€" for example, consider how the sales of vacuum cleaners has shifted from door-to-door sales to online sales.Of course, the role is also changed depending on who you are sell ing to. Your industry might be aimed at the corporate giant or even the government.Selling hotel rooms for clients can be different in terms of daily challenges and tasks depending on whether your client is a multi-national business or an individual going on a holiday.The roles, which are selling from business to business are referred to as B2B, with B2C referring to the business to customer roles.Hopefully, all of this helps you to understand how working in sales doesn’t just offer a single role â€" there are plenty of different job titles out there with their own unique responsibilities and ups and downs.Therefore, what it’s really like working in sales can depend on your specific title. The tiles could be as varied as:Digital Media SalesConsultant Sales ExecutiveMedical Supple Sales ManagerTHE PUBLIC PERCEPTION OF THE SLEAZY SALES PERSONSIf there’s one career path that has had its fair share of beating in the popular culture, it must be the salespersons.The industry definit ely doesn’t have the most popular reputation and the generalizations we tend to make about the industry are not flattering â€" in fact if you had to pick a job just based on hearsay and the respect of the wider community, sales would probably be one of the last roles you’d consider.So, what do we think when we hear the word salesperson?If you listen to a survey by a British consultancy company Development Dimensions International (DDI), the popular answer would portray views such as:Sales is ‘a necessary evil’ in the world.The salespersons are out for themselves and do not want what’s best for the customers.Salespersons are just ‘conning and cheating’.You can also find a mixed response to salespeople from these Times Square interviews, conducted by Startup Sales Bootcamp: Indeed, popular culture has often portrayed the salesperson as someone a bit sleazy, looking to make the sale whether or not it’s in the interest of the person or not.But as an article in the Balanc e points out, the only road to long-term success in the career is not through cheating but by “profitably” serving the customers.Furthermore, the changing technology in recent years has added its own twist into the myth of sales industry.Nowadays, when people hear the word ‘sales’, they start thinking about call centers in India and bad customer service.Certain companies, unfortunately, ruined the public image by having people make calls and sales without speaking English.This kind of generalization and ‘a few bad apples’ unfortunately can stick and ruin the industry’s reputation.However, not only are there plenty of reputable and good quality telephone sales jobs overseas but also not all sales roles involve telemarketing in the first place.The sales industry has been, throughout times, quite a popular source for inspiration for authors and filmmakers.There are plenty of movies with caricatures of salespersons and these can be a fun way to get in on the misconceptions and myths about the industry.If you’d like to checkout what the industry looks like through popular culture, you should check out films like:The Death of a Salesman â€" An Emmy-winning adaptation of a popular book in which a traditional salesperson is struggling to adapt to the changes in the industry.Used Cars â€" The movie tells a story of a car salesman who’s all about charisma and boldness. Kurt Russell’s character is the perfect cliché of a salesperson.Jerry McGuire â€" A different take on sales, as the movie is about a sports agent trying to find the best deal for his client. You’ve probably heard some clichéd salesperson use the popular phrase “Show me the money!” from this movie at least once!The Pursuit of Happiness â€" A moving story about the struggles in the industry, as we follow Chris Gardner (played by Will Smith) and his young son after he struggles to succeed in his marginal sales role.WHAT DOES IT ACTUALLY TAKE THE WORK IN THE INDUSTRY?While these my ths about the industry have also led some to believe anyone can make it in sales, you’ll find the contrary to be true.It might not require quite the same list of strict qualifications as certain other fields, but it certainly isn’t for those with the wrong kinds of characteristics.The qualificationsSales industry isn’t the most difficult industry to get in.This doesn’t mean that it’s somehow “easy” to become a salesperson â€" it just has more focus on the personality and skillset of the person, rather than a specific degree.Most sales jobs don’t require any specific qualifications and you don’t necessarily need a certain degree (if any!) to get started in the sector.There is no “Sales Degree” to gain.However, it doesn’t mean that there aren’t degrees that can be beneficial in grasping the industry or getting a head start.For example, a Business Degree or a degree in Economics can be helpful for sales jobs. You could also benefit from a degree in English (es pecially if your job focuses on communication) or even Psychology (knowing how the human brain makes decisions can help!).Furthermore, you might get into sales in a specific industry, which might call for a special degree or certification.You can’t often work in pharmaceutical sales jobs or technical sales jobs without training in these fields.Therefore, having a degree in Physics, Chemistry or Engineering could prove useful in your specific field.Overall, qualifications aren’t necessary, but they can be helpful.In some rare instances, you might be required to have previous formal training in the specialized field or at least enroll on a course once the role is offered for you.The characteristicsWhile the qualifications are not quite as important or necessary, it’s imperative to have the right personality and characteristics to survive in the field.If you’d like to work in sales, you should definitely aim to boost and enhance the following characteristics:Negotiating skillsS ince your focus is on making sales, you’ll need to be a good negotiator.This requires you to be able to identify people’s problems, find solutions to those, and be able to present the solution in a way the person agrees with.You will occasionally meet resistance and the customer will usually question your proposals â€" you must be able to be convincing and be able to find common ground that moves you closer to finishing the sale.Customer service skillsNaturally, you also need great customer service skills. You need to get along with people and feel confident in discussing different topics with them.It’s not just about the ability to talk smooth and listen either, customer service is about showing real empathy towards the person and making them feel valued.Therefore, you need to be able to make people feel at ease, solve their problems and help them feel important while still looking after the interest of the company.Strategic abilitiesYou must be able to think strategically in order to survive in the industry.You must be able to quickly identify what the customer is looking for and which are the best selling techniques to use.It’s also likely that your approach won’t be the same from the start to beginning â€" negotiations always take new twists and turns.Furthermore, since you’re in the frontline of the company, you often have a big role in deciding the strategic aspects of the business.Your expertise and understanding of the product can be valuable for product developers and marketing gurus â€" you must be able to identify the strength and weaknesses of the product and the best ways of selling the product or service to customers.FlexibilityFinally, a salesperson has to be flexible. Not only will you be faced with different types of customers, requiring you to approach each sale with a fresh outlook, you’ll also be working in an industry that’s constantly changing.Remember the movie ‘the Death of a Salesman’ (mentioned above)?In it, the ma in character showed inflexibility â€" he didn’t want the industry to change because he wasn’t ready to change.With technology constantly redesigning our lives, salespersons have to remain vigilant and flexible.FIVE CORE REALITIES OF WORKING IN SALESSo, what is it really like working in sales?Now that you know the kind of person you should be and the misconceptions you need to ditch about the sector, let’s examine the five core realities of your daily life as a salesperson.You can view the short video of a typical day in sales job at Unilever Food Solutions: Independent workAlthough you will be meeting other people and conversing in discussions regularly, sales can be rather independent and lonely at times.In most sales jobs, you might have a team but each member is often in charge of making sales alone.You might need to spend most time pursuing customers, setting out strategies and perfecting your sales pitch that you don’t have time talking with colleagues or getting suppor t from your peers.However, the upside for this is the independence to make decisions. You generally don’t need to run to your manager for everything â€" the salesperson that can make strategic decisions on his or her own can make the most sales.Long work-hoursSales jobs are not always your typical 9-to-5 roles, although you might encounter these as well. The workdays can be long and require you to be flexible.In an interview with Above the Fold Magazine, sales representative Trevor Malkoske talked about his typical day. He starts it at 7 am, writing e-mails and responses to customers. Although he stops around 5 pm to spend time with his family, he also checks his Blackberry for messages after 9.30 pm. The day’s rather long and busy, showcasing how the industry isn’t just about quick sales and short days.Furthermore, if you are a travelling salesperson, you can expect your days to be even longer. Weekend work is also not uncommon â€" a lot of sales fairs and events actually run during the weekend!Problem-solving nature of tasksThe thing to know about sales is not that you need to make claims that get people to buy the product or the service, but that you need to solve problems.Every day in the industry is like being a detective. You meet a client and it’s your job to understand what particular problem in their life could be solved by the product or service you’re selling.It’s not just about selling them a lunchbox for bananas (they exist!), but finding out the problem they have that can be solved by the banana box (they always ruin their work files with mushed bananas, for example).Once you’ve been able to identify the problem (which the client might not know they have!), it’s your job to convince them how your product and service can help them overcome this issue.The difficulty is that not everyone has the same problems â€" your workday isn’t about finding those people that suffer from mushy bananas, but to meet people and identify their part icular problems with bananas and lunchboxes.Working in sales is almost like being a detective.Competitive, but tough salary progressionNow, working in sales has plenty of cool sides to it: being a detective, advancing your career, meeting new people and so on.But let’s be honest here; what about the money?You shouldn’t consider a career path just for the sake of money, but you do want to know what your bank account might look like.Sales is not an easy road to riches. You shouldn’t expect to become a millionaire overnight.However, you can proceed in your career and make a good amount of money in the industry â€" it definitely isn’t the worst career path in terms of earnings.The key thing to understand is how sales salaries are not stagnant monthly paychecks, but often directly linked with performance.You can in most cases earn a commission based on the number of sales you’re able to achieve â€" therefore, the better you are at your job, the more you can earn.Let’s look at the entry-level salaries for sales representatives:In the US, you can earn around $39,000In the UK, you can earn around $40,000 Those are for entry-level roles. In the US, an average sales representative will earn around $56,000. Furthermore, as you advance in your career, your earnings tend to go up as well.If you examine the executive and senior level sales roles, the earnings tend to climb up.Here are a few average salaries for sales roles:Sales Manager $130,000Sales Director $102,000Sales (at home) -$95,000Consulting Sales $120,000 to $250,000Digital Media Sales $170,000 to $180,000Telecommunications sales $70,000 to $100,000Remember the above figures are often just the basic salaries â€" in almost all cases, you can also earn commissions, which could almost double your annual earnings.View the above figures in more detail here, here, here, here, here and here.A solid platform for your career pathPerhaps more than any other industry, sales offers plenty of opportunities to further your career â€" especially outside of sales.While you shouldn’t get into the sector with the intention of using it as a stepping stone, working in sales does prepare you well for countless other roles.The nature of the job is so demanding and full of transferable skills, which are going to be valued in many other roles.You learn to communicate with people, you learn to work on your own and think on your feet, and you learn to set objectives and achieve them, among other things.These are skills and experiences are valuable elsewhere â€" good communication, strategic thinking and problem-solving are part of most roles.If you can show a good track-record of working in sales, you could potentially improve your chances of working in multiple other roles.A sales role in fashion could help you become an editor or you might move on to human resources after working on the floor, for example.Therefore, if you’re not quite sure what you want to do and the above appeals to you, the n pursue a job in sales. It’ll teach you a great deal and it will help you push further.THE BOTTOM LINE OF WORKING IN SALESThe sales industry is definitely one of the most misunderstood industries in the world. It has a bad reputation and people often view it through negative myths â€" it’s not often an aspirational career path for people.However, the industry offers plenty of exciting and varied career opportunities. It’s not an easy career path to crack and working in sales (successfully!) can be harder than you think.You need to be able to solve problems, think fast, and be able to work on your own in order to succeed.It’s also an industry that can help be used as a stepping stone for other career paths â€" the transferable skills you gain from sales are admired almost in every other sector.

Mark2051 Notes - 4736 Words

MARK2051 What is marketing strategy? The process of matching the organisation’s strengths to the customer needs, with the aim of achieving a competitive advantage in the market. The combination of product, price, distribution and promotion most suited to a particular group of consumers. †¢ Goal: the create a sustainable competitive advantage in the market †¢ All the elements of the marketing strategy that lead to the development of the competitive advantage require good understanding of consumer behaviour Marketing strategy process: †¢ 1. Segment: understand consumers a. Determine the dimensions (age, geography, subculture) b. Determine the heterogeneity c. Define the needs goals 2. Target: choose consumers a. Evaluate each segment in†¦show more content†¦Reducing the need gap below the point motiving change in behaviour for habitual buyers Gestalt psychology: the name given to the school of psychology that examines the process by which information about a stimulus is organised and categorised by the human brain into patterns. Th ink sw ap Do cu me nt Cognitive interpretation: a process whereby stimuli are placed in existing categories of meaning Affective interpretation: the emotional or feeling response triggered by a stimulus Lecture 4 – Stimulus Perception Stimulus: an object or an event in the external environment becomes a stimulus when it comes into contact with the consumer’s sense organs Sensory organs Eye Principles of visual perception o Trichromatic theory There are 3 cones: 1. S cones – sensitive to blue 2. M cones – sensitive to green 3. L cones – sensitive to red o Opponent process theory There are 3 mechanisms that respond to a pair of opposites: Blue-yellow Green-red Black-white o Gestalt †¢ Ears Senses airborne chemical molecules †¢ Related to memories emotions †¢ Consists of 10 million rods embedded in the olfactory epithelium – responding to different chemicals Th Olfactory ink sw Detects different physical characteristics of pressure waves: †¢ Pitch: perception of the frequency of sound waves (umber of wavelengths that pass a fixed point in a unit of time) †¢ Loudness: the perception of the intensity of sound (the pressure exerted by sound

Effectiveness of Corporal Punishment - 1320 Words

Introduction â€Å"Hitting people is wrong – And children are people too† (Hammarberg, T. 2007). It is often very difficult to decide what form of punishment is most efficient in eliciting avoidance behaviors. For a number of years the debate about the use and effectiveness of corporal punishment by teachers has divided educators, parents and ministry officials. As a result, researchers has tried their best to determine whether punishment or harm to a child does indeed thwart misbehavior and encourage students to follow the rules and regulations set forth by the schools. Although, Trinidad and Tobago has banned corporal punishment it still exist in many primary schools today.1 The Committee [on the Rights of the Child] defines â€Å"corporal† or â€Å"physical† punishment as any punishment in which physical force is used and intended to cause some degree of pain or discomfort, however light. Most involves hitting (â€Å"smacking†, â€Å"slapping†, â₠¬Å"spanking†) children, with the hand or with an implement - a whip, stick, belt, shoe or wooden spoon. Therefore, it is unethical, unjust and immoral to use Corporal Punishment as a method of maintaining discipline in primary schools throughout Trinidad and Tobago as it may negatively affect students physical, emotional and mental health; effective strategies should be in place to ensure that this barbaric practice does not persist. The Physical Implications of Corporal Punishment on Students Corporal punishment largely affects students physically asShow MoreRelated Corporal Punishment in Schools Essay1340 Words   |  6 PagesCorporal Punishment in Schools I wrote this paper for Contemporary Moral Issues class. This was an assignment of our choice and I chose to do this topic, because the week before in Intro to Education we had discussed discipline methods and I was astonished to learn that corporal punishment still existed in schools. I am hoping that by including this piece of work on my webfolio others will become aware that corporal punishment is alive and used often in our schools. In theRead MoreCorporal Punishment and the Effects of Its Usage757 Words   |  3 PagesCorporal Punishment and the effects of its usage Corporal punishment is the ability to make physical contact as a form of punishment for reprimanding ones behavior. Corporal punishment versus positive reinforcement while they both serve their purpose corporal punishment is known to be more effective. The most common form of disciplining has always been either a spanking, corporal punishment has been dated all the way back to biblical times. Now the corporal punishment that occurred during biblicalRead MoreCorporal Punishment or Physical Chastisement963 Words   |  4 PagesCorporal punishment or known as the physical chastisement of someone who has disobeyed or gone against their right to do something. At one extreme it may include the death penalty, but the term corporal punishment usually refers to punishments such as branding, flogging, and flagellation. Many things come to mind when thinking of the term corporal punishment but the first is slavery. What role did corporal punishment play in slavery? How did it affect the daily lives of the slaves? Corporal punishmentRead MoreThe Effects Of Corporal Punishment On Children932 Words   |  4 PagesChildren and Corporal Punishment Punishing children has been one of the most controversial parenting topics this generation has seen. Physical punishment or corporal punishment is simple defined as the use of physical force with the purpose of initiating pain, but not wound, to teach the proper behavior of a child. Corporal punishment has been used for many centuries in schools and in homes but the use of such techniques have since decreased and are not being used in many places today. EvidenceRead MoreCorporal Punishment : Its Harm And Its Alternatives1068 Words   |  5 PagesPreAP 9th Grade English 9 December 2015 Corporal Punishment: Its Harm and its Alternatives Corporal punishment is one of the most common forms of discipline used in history to straighten out unruly children. It is defined as any non-injurious bodily punishment that is performed with the intention of correcting perceived misbehavior (Paolucci and Violato 198). Since the very late 1970s, research and studies have increasingly shown that corporal punishment, even if it is physically non-injuriousRead MorePersuasive Speech: Corporal Punishment1625 Words   |  7 Pagesï » ¿Topic: Should Corporal Punishment be used by parents on young children? General Purpose: To persuade Specific Purpose: I want to persuade my audience that corporal punishment should not be a way of punishment and to use other effective punishments. Thesis Statement: Corporal punishment tends to perpetuate a cycle of child abuse. Introduction I.Attention Grabber: â€Å"Corporal punishment is the use of physical force with the intention of causing a child to experience painRead MoreShould Parents Be Allowed to Spank Their Children1456 Words   |  6 PagesShould Parents Be Allowed To Spank Their Children? The inhuman act of corporal punishment at home that is discouraged globally by a number of pressure groups and social welfare organizations should be completely banned, and parents should be allowed to spank their children. Physical violence practiced on children also known as corporal punishment has been discouraged globally by a number of pressure groups and social organizations for a number of reasons with serious consequences for violatorsRead MoreCritical Thinking Paper : Corporal Punishment1408 Words   |  6 PagesCorrections Critical Thinking Paper April 13, 2015 Corporal Punishment Corporal Punishment is a universal argumentation topic that has created a divided line between a population who believe harsher physical punishment should be considered as a sentence against offenders and those who disagree that physical punishment is un-humane to use on an offender. The United States is one out of many countries that fits the above description. Corporal punishment has been restricted from being used in prisons forRead MoreCorporal Punishment Is A Used Form Of Discipline Around The World1516 Words   |  7 Pages Corporal punishment is a commonly used form of discipline around the world. Author Dobson, J. (2013) defines corporal punishment as the use of physical force without causing harm with the intention of disciplining or modifying behavior in children. Pain, but not injury is how corporal punishment is distinguished from physical abuse. Many ask, when does corporal punishment become physical abuse? According to The Federal Child Abuse Prevention and Treatment A ct of 2010, child abuse is when Any recentRead MoreCorporal Punishment And Its Effect On Children1617 Words   |  7 Pageswhereas some are not. This paper explores the effectiveness or lack of it, in reinforcement and punishment, corporal punishment, inductive reasoning, power assertion and withdrawal of love. Corporal Punishment Corporal punishment remains a much litigious and widely debated issue. It refers to the use of physical force towards a child with the intention of controlling and correcting undesirable behaviors (Lenta, 2012). In most cases, corporal punishment is intended to cause some degree of pain and

Speedo Marketing Stratergy Free Essays

string(146) " inaugural collection features fashion-forward colours, and a beautiful variety of one-piece maillot swimsuits, and mix ; match bikini separates\." SPEEDO INDEX Sr. No| Topic| Pg. no| 1. We will write a custom essay sample on Speedo Marketing Stratergy or any similar topic only for you Order Now | Marketing Objectives| 1. | 1. 2| Ansoff Matrix| 1. | 1. 3| Unique Selling Proposition| 3. | 1. 4| Point of Difference| 4. | 1. 5| Point of Parity| 4. | | | | 2. | Marketing Program| 5. | 2. 1| Product| 5. | 2. 1. 1| Lines to be introduced| 5. | 2. 1. 4| Quality| 11. | 2. 1. 5| Packaging| 12. | 2. 2| Promotion Strategies:| 14. | 2. 2. 1| Online and Print Media Promotion | 14. | 2. 2. 1 | Outdoor Promotion| 16| 2. 2. 2| Digital Media Marketing| 17. | 2. 2. 3| PR Activities| 18. | 2. 3| Price| 19. 2. 3. 1| Pricing Strategy | 19. | 2. 3. 2| Price Range| 19. | 2. 4| Place| 20. | 2. 4. 1| * Store Setup| * Facilities| Store Display| Store USP| | Location| 20. | 3. | Financial Budgeting| 23. | | | | Marketing Objectives The Ansoff Model: Existing Market – Product Expansion Speedo Ltd. is a manufacturer and distributor of swimwear. Speedo brand can be found on products ranging from swimsuits and goggles to wrist watches and MP3 players is established in the swimwear market as one of the leading brands of the world. Being in this industry since decades now, Speedo has a very high brand value and is consistently rated as one of the top 100 brands in the world every year. In today’s world technology is being updated by every second and hence a company needs to keep itself in tune with the technology and happenings of the world and strategize accordingly. Hence Speedo uses the PRODUCT EXPANSION strategy which means that it has an existing market but has to expand its operations and product range and diversity as time progresses. Indian Market – Market Penetration Speedo may be very popular amongst consumers in India but it is still a new company in the market as a whole keeping in mind the Indian swimwear market. This is the reason why the market penetration is recommended in this market. According to the Ansoff model this strategy is used when a company is well established but enters a new market in which it is still young and needs to penetrate in the market in keeping with new marketing strategies and existing market situation. Unique Selling Proposition Whenever one utters the world swimwear, the first brand that comes to mind; is Speedo such is the phenomenal fan following of this brand. Whenever there is a Speedo swimwearon television, men and women the world over, tune in to catch the latest trends in. The plus points of a big swimwear brand like Speedo are proportionate pricing, a mind boggling range of sizes, including extra large sizes for overweight women and cup A sizes for beginners, opulent and mind numbing designs coupled with fantastic fits. The USP of Speedo is the: mix of goodlooking swimwear and practicality, which makes it possible to think of everyday wear as well. Point of Difference: * Fun, Comfortable, Athletic Speedo will be one of the very few swimwear brands in India with that Brand Image. Products sold at Speedo are diverse (from swimwear to body care and accessories) are Vibrant and well packaged, unlike its competitors. Point of Parity: * There are a few elements that Speedo would wish to borrow from it’s competitors to incorporate into it’s business model: * Attention to comfort * Introduce body shaping Products * Concentrate on store interiors and display. Marketing Program Product Speedo India will have a varied range of products on offer; these consist of in addition to the swimear which is there in various sectors in India: * Swimsuits men/Women (Racing,Training,Triathelite,Competitive Equiqment,Fina approved suits, Swim Fitness) * Trunks * Fitness Range/Body care(Health and Well Being, Speedo sculpture,Accessories,Aqua Active, Play and fun) * Accessories * Speedo Digital (Aqua beat MP3 player, Aqua Coach) All Speedo products are benchmarks in terms of design, functionality, sustainability and comfort above all. As Speedo is opening up just its first store in India the product range will be limited to 3 world-renowned collections. Lines to be introduced: Right Fit SMOOTHER. SEXIER. BETTER THAN EVER Curves Description: Stretch-to-fit conforms perfectly to your body so all you see is curves; This swimwear fabrics are selected with quality, innovation, technology and creative freedom in mind, to ensure we provide only the best selection for our customers. Our fantastic range of swimwear is for both girls and guys. With a large assortment of fabric colours and prints, you’re sure to find more than one to choose from. Immerse yourself in our wide variety of fashionable designer swimwear, from one-piece bathing suits to bikinis, and coordinating accessories. 2012 is awash in a wide palette of colors, textures and prints in our women’s swimsuits as well as in our men’s swimwear. At Swimwear Boutique, we carry high fashion designers who offer complementing accessories. We also provide bathing suits that are appealing to a wide variety of interests, proportions, and ages. Our collection includes one-piece swimwear, bikinis, two-piece swimsuits, and coordinating bathing apparel for women, juniors, and misses. Explore our designer swimwear silhouettes and create your fashion forward wardrobe and embellish your favorite women’s swimwear or junior swimwear with a sarong, shirt, pant, and other swimwear accessories. Features: * Weightless * Maximum nipple * Nylon ; Spandex/Lycra * Adjustable straps * Underwired cups if needed * Front closure Sizes available: Xtra small,small,medium,Large,Xlarge – 40 DD Colors available: Featured Products: * Swimwear women * One piece/Two piece 1. GLAMOUR BY SPEEDO THE GLIMMEROUS TOUCH OF GLAMOUR. Description: The glitter with a combination of laced edges and self-embroidery gives you a classy touch adding glamour to your swimwear. The label is aimed at sophisticated women of all ages who demand high-quality and high-fashion in equal measures. The collection hits a fabulous note that is sexy, and also flattering and comfortable. Glamorous not only features stunning contemporary design, the range also offers subtle support and control which gives our clients the body confidence to enjoy their new swimwear on all occasions – whether basking in the sun poolside, on a yacht, or at a resort bar as the sun sets. The inaugural collection features fashion-forward colours, and a beautiful variety of one-piece maillot swimsuits, and mix ; match bikini separates. You read "Speedo Marketing Stratergy" in category "Essay examples" Features: * Underwire * Heavy look with a comfortable feel * Sexy shapes Sizes available: Small, Medium, Large. Colors available: pastel shades and solid colors with multi-colored lacing and embroidery Featured products: * Swimwear sets 3. Speedos tie up with designer brands Description: At Speedo we plan to tie up with a designer and provide our clients with exclusive swimwear No matter what your preference, you’ll find a swimsuit at Swimwear Boutique. com. Our suits will capture the essence of your femininity and accentuate your best features. e represent the most unique styles and highest quality products available. Molly Brown’s is approached by hundreds of designers each year to retail their lines in our store. Our buyers select only a limited number of the world’s best, not fifty or a hundred like other swimwear retailers. Most of the designers we carry use only the most luxurious imported fabrics and custom hardware. Specialty swimwear has become main stream in high fashion and designers have enhanced their lines by producing beautiful dresses and resort wear. Molly Brown’s has expanded its offerings to feature these specialty lines. We are privileged to have many of our designers produce exclusive pieces which are only available at Molly Brown’s. Due to our strict privacy policy, many professionals, celebrities and their representatives are clients of Molly Brown’s. A large percentage of the designer swimwear that is photographed on celebrities is sold in our store. Molly Brown’s client list includes hollywood’s a list, Fortune 500 professionals and fashion forward women that want the seasons’ hottest trends. Molly Brown’s has been featured on MTV, E! major news networks and in countless fashion publications. we are actively involved in celebrity photo shoots, high profile events and fashion shows. Each year we are asked by the media to comment on the upcoming season’s hottest styles and trends. The vibrant atmosphere of the Molly Brown’s store and beautiful window displays ar e a draw for designer interviews and news coverage. Please see our current press, video links and featured in publications. Shopping for swimwear can be difficult. For this reason, Molly Brown’s client services and knowledgeable staff are unsurpassed in the industry. Ensuring our clients receive the exact style and fit they desire, both in store and online, is key to our success. Due to our outstanding personal and professional services, most first time buyers become long term clients of Molly Brown’s. Features: * Reversible * With gel curve * Extreme plunge push-up * Various color ; print combinations * Unique border shapes * Extreme comfort with seam free, label free ; stitch free technology Sizes: Available in all sizes Featured products: Swimwear for men and Women Featured Designers SHIVAN ; NARRESH’ These designers werelaunched in Cannes at ‘Mare di Moda’ with their 100% stitch free line called Insectoid. ‘SHIVAN ; NARRESH’ has a unique signature style that is bold, confident ;   sophisticated. Flawless lines, undisputed eye for detail and utter sophistication are words that could be used to define the brand. After the launch in Cannes, the duo shifted their studio to India, and became India’s first mainstream beachwear designers doing 100% handcrafted stitch-free swimwear and ready to wear made all in 100% Italian swimwear fabrics and complementing  resort wear. Currently based out of New Delhi, SHIVAN Bhatiya mastered the art of leather corsetry and accessories for four years from National Institute of Fashion Technology, New Delhi, learning the functions and craftsmanship of leather in women’s wear lingerie. While NARRESH Kukreja specialized in women’s wear for four years in Fashion ; Textiles. Subsequent to their graduation, they worked in the fashion Industry for a year before being awarded  scholarships  to complete their Masters in Milan ; Rome at the Istituto Europeo di Design in ‘Fashion ; Textiles’ ; ‘Luxury Marketing’ respectively. SHIVAN ; NARRESH are recipients of several awards in recognition of their design ; creativity. The duo were discovered in 2006 by MITTELMODA, the oldest Italian talent search organization, based in Gorizia, Italy through  Mittelmoda International Beachwear Awards  in Bali. They are  winners of the  World of Wearable Art Awards, Wellington, New Zealand(‘06),  the  SWAROVSKI Most Creative Designer of the Year  (‘07) at the NIFT Graduation;   Debutant Designer of the Year(‘07) at India Fashion Week. 4. Exclusive Customisation Custom Made Swimwear manufactures all of its swimwear Let us take the frustration out of buying a swimsuit and help you find the perfect fit. We offer styles for every shape and size, specializing in large cup sizes, plus sizes, full figure and hard-to-fit swimwear. You can purchase your bathing suit by size, from 0 – 32 and bra size AA to K cup. Also, a customized specialty suit can be hand cut and sewn for your needs. Specializes in giving women of all ages what they want and need in swimwear. We can assist in fitting women who are hard to fit, have health issues, are struggling with weight, mastectomy or the woman who simply wants to create a uniquely custom swimsuit. You choose your style, size and fabric as well as numerous options making it possible for you to get the look you deserve. Each order is reviewed by an experienced consultant to confirm sizing accuracy and to make the necessary alterations to get the best possible fit. You will walk away feeling confident and self-assured that you can look great in a swimsuit! Quality Considering the price one pays, Speedo quality is excellent. Speedos Swimwear made of the cotton/spandex/ lycramaterial tends to retain its stretchiness with time; however, the color doesn’t fade quickly. Most of the swimwear have excellent quality that does not dwindle with time in any respect- the material retains its color and texture over time. Accessories and tops made  out of  100% lasting, however the ones with certain percentage of spandex in them last longer. Size Chart Packaging†¦ The following actions have taken place so far within the framework of this plan: They have minimized the thickness of the boxes down to the technical limit that prevents breakage and crushing. They have also minimized the individual packages for garments and accessories in terms of dimensions and density, while retaining their capacity to avoid breakage and to be processed by the distribution machinery. They have minimized the size of the labels, to just the size that allows them to be read correct. It is worth noting that all internal shipments are made using reused boxes. It is also worth pointing out that all the boxes used are made with 100% recycled material. To facilitate recycling, all these are paper-based, eliminating any metallic elements (staples, etc. Finally, Speedo adheres to the waste and packaging management systems established in the different countries in which they operate. Promotion Online ; Print Promotion: * Speedo plans to strategically use social networking sites like Facebook, Twitter, etc. to promote itself, since it aims to capture the attention of the digitally advanced and internet friendly marked. * A special page will be created on Facebook f or Speedo India, which will provide regular updates on changes, and additions to inventory, notify customers about upcoming sales and offers. Users can also place queries regarding their orders, which will be answered and assisted by the customer care executives. * Twitter posts regarding Speedo. com will be regularly updated, Consumers who wish to learn more about the website and what it has to offer can follow these posts for information. * Advertisements will be given in issues of popular fashion magazine like Vogue, Harper’s Bazaar, L’officiel, etc. which are read by the market Victoria’s Secret aims to target. * Advertisements will also be put in the Bombay Times, since; it is a newspaper that is common among all age groups. Advertisements will be carried out for the first 3 months. * Speedo will launch and Indian website and the web domain will also be submitted to popular search engines like Google, Yahoo, etc. In this way users looking for information on Speedo India will be guided to a link to the website. * Popular news articles online and on print from Times, Business India, etc notifying the market about Speedo Brick and Mortar and online store will also promote the website and create awareness. * End of season sales will be notified through Magazines, Newspapers, social networking sites, etc. Sign up Members for Email newsletters and mobile updates outdoor Promotion: * Billboard advertisements to promote the establishment of Speedo new store will be seen for 3 months since it’s operation outside its stores and prime shopping locations. * In-store collaterals will notify customers shopping at the store about Speedo online presence. Billboard advertisements Digital Media Marketing: 1. Speedo for IPad and IPhone Description: It’s the destination for all things Speedo—anywhere, anytime, on-the-go, at your fingertips. Effortlessly flip through and buy from o current catalogues, shop www. peedo. com with just a tap, and find the nearest Speedo stores. One will also find up-to-the-minute coverage of the favorite swimwear from photo shoots to star-studded store openings, fashion show exclusives, TV commercials, special event,etc. * PAD ® IS CATALOGUE IN THE WORLD ?The catalogues come alive on iPad ® letting one simply swipe the screen to flip from page to page. Just tap the image and it will take one directly to that item on the website. Add it to the shopping bag and check out. It’s easy, fast and can be done wherever. * ? FIND THE NEAREST VS STORE The store locator finds a Speedo store near the user and provides directions, store hours and contact information. * SHARE WITH FRIENDS Post VS pictures, videos and stories directly to one’s favorite social networking sites or share via email.? Television P. R. * A week prior to its launch, Speedo in association with a fitness program will telecast the Victoria’s Secret 2012 during Prime Time. * Victoria’s Secret launch party. * Location – Hype, Mumbai. * Guests– Athletes,Socialites, celebrities, leading models, designers and corporate wives from all over Mumbai. Schedule – The event starts at 21:00 hrs. followed by the introduction speech by CEO Speedo and Store Manager for Speedo Mumbai followed by dinner and drinks. The event duration is 3 hours since it is to take place in a club and be full of events. Guests will leave with gift packs from Speedo * Why the launch party? Any message conveyed by means of recreational activities and ente rtainment is always heard louder than a mediocre public event. The pompous nature, glamour, exclusivity and Posh appeal of a launch party is automatically well publicized due to the presence of high level guests and celebrities. Price The above table represents the average pricing of the various types of products to be carried under each product line. This was calculated keeping in mind various factors such as: * International pricing strategy * Taxes * Operating expenses * Fixed costs * Appeal of the particular product * Marketing expenses * Target consumer Place Location The new Speedois planned to be launched in Palladium Mall, Lower Parel. The mall is ideally located in Central Mumbai. Palladium is apt owing to its host of brands it has and the customer’s it attracts. Store Interiors The interiors of the store will be designed similar to that of Speedostores across the world. Merchandise will be arranged in neat stacks according to size and color. Store Display GANTT Chart A Gantt chart is a type of bar chart that illustrates a project schedule. Gantt charts illustrate the start and finish dates of the terminal elements and summary elements of a project. Terminal elements and summary elements comprise the work breakdown structure of the project. Some Gantt charts also show the dependency (i. e. precedence network) relationships between activities. Gantt charts can be used to show current schedule status using percent-complete shadings and a vertical â€Å"TODAY† line as shown here. Although now regarded as a common charting technique, Gantt charts were considered revolutionary when they were introduced. In recognition of Henry Gantt’s contributions, the Henry Laurence Gantt Medal is awarded for distinguished achievement in management and in community service. This chart is used also in Information Technology to represent data that has been collected. In the following report 2 Gantt Charts, Both representing Zara India On line’s planned schedule for Web Development and Promotions is created. Financial Budgeting Introduction It’s essential to plan and tightly manage one’s business’ financial performance. Creating a budgeting process is the most effective way to keep the business – and its finances – on track. Successful businesses invest time to create and manage budgets, prepare and review business plans and regularly monitor finance and performance. Structured planning makes all the difference to the growth of the business. It also enables one to concentrate his/her resources on improving profits, reducing costs and increasing returns on investment. In fact, even without a formal process, many businesses carry out the majority of the activities associated with business planning, such as considering growth areas, competitors, cash flow and profit. Converting this into a cohesive process to manage the businesses will keep the company dynamic communicated to it’s clients and workers more effectively. The main aim of the business plan is to set out the strategy and action plan for the business. This also includes a clear financial picture of where the company stands – and expects to stand – over the coming years. In the previous report Analysis had been conducted with respect to Market environment, Consumer profile, etc. On the basis of the results of the analysis and Web Development strategy was proposed. The following report consists of a detailed Financial Plan complete with figures and estimates required to implement the earlier proposed web development plan. Start Up Expenses Income ; Expense Statements How to cite Speedo Marketing Stratergy, Essay examples

The P.C Essay Example For Students

The P.C Essay kobi fankulo i/6Its began more than 20 years ago, Apple 2 , the computer of Jobs Wazniac appeared the innovations were surprising . Friendly computer with keyboard and surface that you can put a monitor above , 4K memory and dos that constant from the boot , that fixed in the memory Rom . The most great innovation was channel Bus that every one can built for himself stuck cards , thats how began the I . B . M suitable industry . In 1981 an I . B . M p.c appear P.C XT c.p.u 8088 and well based dos , disk called p.c dos that acquired from Microsoft , with possibility to setup 2 drives , green professional monitor , superlative keyboard , possibility of enlargment the memory up to 64K , hard disk and the computer speed 4.77MH ( mega hertz ) . We will write a custom essay on The P.C specifically for you for only $16.38 $13.9/page Order now In 1982 came the P.C AT with 286 cpu , 512KB memory and hard disk of 20MB in the price of 6,000 $ and 16BIT channel that have been opened to suitable copy from I . B . M p.c to Apple 2 the prices went down . In 1986 Compaq company completed her 386 computer development of Intel company and anticipate I . B . M in the new c.p.u adoption . In the presence of the manufacturers stood 2 possibilities to continue after I . B . M in the way of PS / 2 or to continue the independend way that Compac company showed . I . B . M demended for the use rights systems , the licence payment are recoiling . Her politics conected the new meterial to OS / 2 dos . These who didnt understood continued with I . B . M , all the rest continue with I . S . A architecture , until today I. B . M hasnt recover from the astartegy mistakes series that brought her to be the only one p.c manufacture that not manufacated I . B . M suitable . In the begining of the 90 Intel company started to supply the fourth generation with 486 c.p.u and memory of 64MB . In 1993 began the age of the 586 pentum the fifth generation of the Intel c.p.u p.c . In our days the p.c including c.p.u 486 or 586 , hard disk up to 540MB , modem and super vga monitor . P.C ( Personal Computer )Rom ( Read Only Memory )Ram ( Read Acess Memory )Boot Dos ( Disk Operation System )KB MB Hard disk Channel C.P.U 586 , 486 , 386 , 286 , 8088XTPS / 2 ( Personal System ) OS / 2 ( Operator System )Architecture Keyboard Intel Appear I.B.M suitable .. Manufacturer Sound blaster Modem Bibliographythe great entziclopade of u.s.a

Mall Preferences Essay Essay Example

Mall Preferences Essay Essay Example Mall Preferences Essay Essay Mall Preferences Essay Essay Mall Attractiveness and Shopping Preferences is a survey conducted to happen out what variables attract shoppers to a promenade. their penchants and how mall operators should see this important analysis to implement an effectual scheme to place their scheme. The survey involved five major shopping promenades in Davao City: SM City Davao. NCCC promenade of Davao. Gaisano Mall of Davao. Gaisano South City Mall and Victoria Plaza. Factor analysis is applied for this survey and complimented by a bunch analysis of the demographic features of the respondents. The respondents composed of promenade shoppers who were every bit apportioned across the promenades and clustered harmonizing to categorizations: Traditional shoppers. Finish Shoppers and Enthusiastic shoppers. The consequence of the survey reveals that SM City of Davao is good positioned in pulling shoppers. the promenade is favored by clients in footings of promenade statics. service. publicity and amusement. SM is followed closely by NCCC promenade of Davao and Gaisano Mall of Davao. while Gaisano South City promenade and Victoria Plaza were far behind in their market placement and viability. Ever since its being. shopping malls become the built-in portion of the shoppers’ life style because of the convenience. amusement and products’ handiness it offers to the consumers. no uncertainty. these constitutions helped heighten the daily life of the people. With several promenades mushroomed in the metropolis in recent old ages. people have given broad picks based on their demands and leisure like where to pass clip adhering with friends and love 1s and where to shop. Promenade operators. due to stiff competitions. must make up ones mind what positioning schemes they would implement to entice consumers and travel in front with their rivals. In this survey. which factor analysis is applied. promenade operators were given an thought what are the important factors that drive shoppers to a shopping promenade. The respondents of this survey. which were exhaustively clustered into three classs. stand for all the socioeconomic categories of the society. which is really specific for the survey to hold an accurate consequence in placing shoppers’ penchants on what promenade attributes they will be easy attracted. The survey. which revealed SM City of Davao as the most preferable followed by NCC promenade of Davao and Gaisano promenade of Davao. Tells exactly the existent and existent sentiments of shoppers in the metropolis on where they would desire to travel to for pleasance and for shopping activities. I do agree with the consequence that Gaisano promenade of Davao ranked high among the top three promenades in footings of handiness because of its propinquity to the downtown country where most pupils and professionals are populating. though the survey revealed that this lead is really slender. it is still a large factor for Gaisano promenade operators to carefully tap their best resources in pulling clients in order to keep its trueness. giving them a competitory border against NCCC and SM in pulling more shoppers. SM City clearly shows its best advantages against rivals because of implementing a good placement and selling scheme. it caters and answers the demands of shoppers why they want to travel to the promenade in the first topographic point. because most of the respondents can be categorized as immature grownups. professionals and fun-loving persons. their penchants are ever be on the amusement. convenience. elegant merchandises and good promenade atmosphere. These shoppers can be easy attracted with a promenade ambiance that is favourable to their lifestyle picks. This consequence of the most preferable promenade in Davao does non follow that most shoppers are monetary value witting. this lone tells that. particularly the immature respondents. most shoppers prefer an constitution that is extremely advanced. friendly. holding cool trade names of merchandises and offers a terrific environment for socialising with friends. Therefore. the recommendations presented is appropriate as immature shoppers are easy attracted to an environment which offers amusement. greater value of ware and fashionable comfortss. but the buying power of the shoppers should non be ignored as shoppers from category C and D are possible market. Promenade operators should besides equilibrate the elements mall atmosphere advanced merchandises and moderate pricing of the ware.

Create a great resume in 10 minutes

Create a great resume in 10 minutes Do you want to learn how to create a great resume fast? Whether you’re starting from scratch or updating an existing document, creating a great resume does not have to take a lot of time. According to a recent LinkedIn article, it isn’t uncommon for individuals to spend anywhere from several hours to several weeks working on their resumes. Although this can be time well spent, especially if it results in the new job of your dreams, you may be surprised to hear that in just 10 minutes you can have a functional and effective resume that will get you noticed.Use the strategies presented here to get your resume in great shape- in no time.Set a goal.Try not to think of creating a resume as a â€Å"one and done† activity. Instead, imagine every job you apply for as an opportunity to craft a targeted resume that best showcases your experience, abilities, and potential value. This means setting a goal- which doesn’t need to take up a great deal of your time.Why is setting a goal important? Consider creating a resume as a journey, and the quickest way to complete any journey is to have a clearly defined endpoint, which helps you determine the most efficient path forward. Your resume’s goal is your â€Å"guiding light,† saving you time and keeping you on track along your resume-writing path.When you come across a job opening that interests you, you should be able to conjure up a goal in around a minute. Here’s an example: if you’re eager to apply to a job as a marketing manager at a tech company, you may decide that a good goal is â€Å"portray myself as an experienced leader with a track record of marketing success and technical knowhow.† That was easy enough, and now you can move forward.Nail the fundamentals.Once you have a goal, ask yourself the following questions as you craft your resume’s bullet points: â€Å"Does this help me achieve my overall goal?† â€Å"Is there a better way to phra se this to help me achieve my goal?† Before long, this questioning process will become second nature and happen almost instinctively, ultimately saving you from sweating endlessly over each point.Stick to the fundamentals- the key responsibilities you’ve held during each of your previous job positions- and you’ll be able to quickly put together a resume that achieves your goal. Your resume doesn’t have to include every single thing you’ve ever done in your professional life, just the major items that serve to meet your goal. Remember, you can always go into greater detail regarding your experience during interviews.Hit your high notes.Did you take the lead on a major cost-saving initiative at work? Are you responsible for closing a lucrative deal for a previous employer? Do you have a slew of professional promotions and accolades that you’re proud of? Make sure that all of your positive on-the-job accomplishments are included on your resume. These complimentary items- which will help you stand out from the job hunting crowd- are likely easy to recall, so you won’t need to spend too much time remembering them.Have a basic template.Having a core resume template is a fantastic time saving tool. This basic resume â€Å"skeleton† should include the core fundamentals and high notes for each position you’ve held and will comprise most of the resume work you’ll need to do; you’ll simply need to tweak your resume template for any given position, which shouldn’t take much time. Typically, these tweaks include adding industry-specific keywords, which will help your resume make it through automated screening applications, and any items specifically asked for in a particular ad. With a well-crafted template, creating targeted resumes should be quick!Save your time for the job hunt!These days, the average person is busier than ever before, and all of us are eager to make our daily responsibil ities as quick and easy as possible. Save time and energy creating a great resume by using the strategies listed here, and invest that extra time in your job hunt!

Research Proposal on 'Development Aid and Governance' Essay

Research Proposal on 'Development Aid and Governance' - Essay Example Bibliography Background/Problem Statement The effectiveness or lack of aid has been a rather recurring issue/terminology in the glossary of the development aid industry in recent times. Contrastingly, two decades ago, development donors or aid donors would not hesitate to provide funding to governments and organisations for developmental purposes (De Haan, 2009). Among those who benefitted during this past period of improved donor and aid activities were third world and developing countries in regions such as Africa and Asia in which countries such as Zaire under Mobutu and Philippines under Marcos benefitted. With this level of funding, these beneficiary regimes started to mismanage these aids to hitherto unseen corruption levels. These high levels of bad governance and corruption have made donors such as financial institutions and industrial powers to refrain from funding development projects in excessively corrupt governments, countries, and groups (De Haan, 2009). Aid donors have since recognized and established that giving aids to governments with ineffective policies is a practice that is rather wasteful. Instead, more efforts and emphasis have been directed at countries and regions with sound domestic reform policies. Nonetheless, donors’ narrow political objectives still feature in most of the aid decisions in the contemporary society. There is, thus, the need for the official donor aid community to commit to the improvement of aid effectiveness by establishing more proficient and standardized coordination mechanisms. Fortunately, some forums such as the Aid Effectiveness High Level Forum (HLF) in Rome in 2003 and the Paris Declaration in the second HLF in 2005 were moves in the right direction for aid governance. Although these forums focused on donor coordination and harmonisation, the issues of governance, public management, and corruption also featured prominently during the deliberations (Stokke, 2009). In regard to aid management, the suppl y side featured prominently in relation to public finance management and country procurement systems. It was not only corruption, which was mentioned as a problem, but commitments were also made on transparency and accountability by both donors and recipients. Poor governance, corruption, and bad public management of finance and procurement are thus among the major challenges that the aid industry has encountered for quite some time and mechanisms and strategies to counter their influence are in order (Lancaster, 2006). Research Objectives This research, therefore, sets forth several objectives, including the need to address the rampant corruption and mismanagement that hamper the successful implementation and realization of donor aid projects. The research seeks solution to the derailing progress in realising mutual accountability by both donors and recipients in aid-project implementation. Addressing the issue of commitment by donors and recipients in the aid effectiveness agenda is the other objective of this research. An improvement on the wanting coordination capacity of recipient governments is the other objective of this research. Moreover, this research also seeks to emphasize the central role that commitment on transparency, in conjunction with sound governance and anticorruption, plays in the aid industry. Finally, this research aims at highlighting the effects of the failure by stakeholders to address the developmental aid problems associated with bad governance and corruption on aid management.

Equity and Trusts Essay Example | Topics and Well Written Essays - 1500 words - 3

Equity and Trusts - Essay Example Jeremy Fanshawe, being a the trustee of the estate of his late father with sole beneficiary as his son, Kelvin as well as trustee of a small family trust or â€Å"joint trust† where the beneficiaries are his ex-wife Lydia and their adopted daughter Miriam, has a sensitive role in not only ensuring that the trusts are managed effectively but also beneficiaries received their share. As trustee, he has the fiduciary duty to enforce the agreed contents of the contract he has signed with his late father as well as the small family trust or joint trust2. Under the UK law, he is required a duty of care which is Part 1 of the Act wherein as trustee, Jeremy is expected to be reasonable3: (b) if he acts as trustee in the course of a business or profession, to any special knowledge or experience that it is reasonable to expect of a person acting in the course of that kind of business or profession†4. This would require Jeremy to have prior knowledge and sufficient effort exerted to determine the viability of conducting the business about purchase of art works by the artist Farrah Foster as an investment. Whilst his first purchase, a painting, indeed increased value from  £13,000 to  £26,000, the manner of which this â€Å"investment† has been undertaken without clear purpose and process.  £20,000 worth of money was transferred from the joint trust account to his personal current account. Section 2 of the Schedule specifies that â€Å"when exercising any corresponding power, however conferred† 5 under Compounding Liabilities. On Part II Investment Section 4, it was required under Standard investment criteria, the trustee upon exercising power of investment, whether arising under this Part or otherwise, the trustee must have expertise to the standard investment criteria6. On the same manner, The Act also provides that: â€Å"Application of duty of

Interview Essay - Regina McArthur -- Interview Essays

Regina McArthur was born on December 16, 1929. She is a proud mother of five children, and is also a proud grandmother. She says that her greatest love, after her family, is teaching. Regina is a retired school teacher and she currently works informally at a local museum. She says that religion plays a big part in her life, and she describes herself as a real church goer. She is continually trying to develop new skills with all the wonderful things that are out there to learn. Regina is a very curious person and believes that everyone should be too! She said, "There is so much in life that is free, we should take advantage of it." Regina raised her five children by herself, and did what she had to do to survive. She has always enjoyed investigating new ideas. Spending time with her fa... Interview Essay - Regina McArthur -- Interview Essays Regina McArthur was born on December 16, 1929. She is a proud mother of five children, and is also a proud grandmother. She says that her greatest love, after her family, is teaching. Regina is a retired school teacher and she currently works informally at a local museum. She says that religion plays a big part in her life, and she describes herself as a real church goer. She is continually trying to develop new skills with all the wonderful things that are out there to learn. Regina is a very curious person and believes that everyone should be too! She said, "There is so much in life that is free, we should take advantage of it." Regina raised her five children by herself, and did what she had to do to survive. She has always enjoyed investigating new ideas. Spending time with her fa...

Obesity and Technology Essay

Obesity is a widely spread disease in America that plagues small children, teenagers and adults. Obesity is a serious matter and could cause fatal harm if it isn’t taken seriously. Obesity can affect the mind, body and spirit of a person and if you have low self-esteem it could potentially make the situation worse. Silverstone and Teatum (2011) noted the following: According to the Mayo Clinic staff (n.d), â€Å"Childhood obesity is a serious medical condition that affects children and adolescents. It occurs when a child is well above the normal weight for his or her age and height. Childhood obesity is particularly troubling because the extra pounds often start kids on the path to health problems mat were once confined to adults, such as diabetes, high blood pressure, and high cholesterol. Childhood obesity is a serious medical condition that affects children and adolescents. Childhood obesity can also lead to poor self-esteem and depression. (Technology: The Problem Or the Solution To Childhood Obesity, para. 14) Many people can argue that there are many other factors that can lead to this such as inheritance, thyroid problems, eating disorders, mental illnesses and many others. Studies show that while this information is correct that there are still ways to overcome something like this. Silverstone and Teatum (2011) briefly touched upon this saying: According to the National Institute of Health (NIH) (obesity research.), â€Å"Obesity has risen to epidemic levels in the U.S. It causes devastating and costly health problems, reduces life expectancy, and is associated with stigma and discrimination. A multitude of factors contribute to obesity, from inherent biological traits that differ between individuals relevant to body weight; to environmental and socioeconomic factors; to behavioral factors that may have both molecular and environmental influences. (Technology: The Problem Or the Solution To Childhood Obesity, para.10) Although some people believe that obesity is one of those diseases that are very tough to cure, there is still a potential long term solution to rectify this situation. We can start by focusing on a generation known as generation Z includes children born between the years of 1990-2004. This generation of children is very important because they were born during a time where technology was hitting its peak. They are very technologically centered and most of them focus their daily routines around technology. Silverstone and Teatum (2011) go on to explain the different qualities this generation exhibits for example: *All their communication takes place on the internet. * They show very little verbal communication skills. * Most of ttieir formative years are being spent on die World Wide Web. * They are used to instant action and satisfaction due to internet technology. * This generation has embraced technology and is also highly dependent on it. * They are more inclined to the virtual world and are less likely to take to extreme measures. (Technology: The Problem Or the Solution To Childhood Obesity, para.10) This is all important because we can use the fact that they are technically inclined to get them to exercise and have fun at the same time. A few gaming companies have developed some systems and technologies to harness this idea. For example Nintendo Wii has a console known as the Wii Fit which is geared towards general fitness. It includes things like jogging where you can jog on a path with a buddy, obstacle courses where you have to run and jump over items and it’s good for your heart rate and even biking which is pretty simple but still gets you going. Nintendo also offers yoga, rumba, and all the latest workout crazes to promote good health. I believe that this can be a start of something good for society. People of all ages can participate in these games and feel comfortable doing something they love with something that’s good for them. Some people prefer to use a different gaming console and that is perfectly fine because Playstation and Xbox also offer a variety of interactive games. One that has recently become popular is the Xbox Kinect which also allows you to use interactive games minus all the extra controllers. The Kinect is geared towards a younger audience but later on down the line people of all ages will be using this just like with any other system. A few years back, society was able to blame technology and video games for obesity rates being high because it contributed to their lack of physical activity. Now not so much because of all these new advances in technology and new innovations in the gaming world. We should take control of what once was a negative situation and turn it into a positive. Meaning we should take advantage of the fact that these generations thrive off of technology and use it as a well to help them out. Even though it probably wouldn’t be a dramatic decrease in obesity, it can be a start to something great. This is only the beginning to what we can do with technology. Obesity is something that needs a combination of things to help the rate decline such as eating healthy along with the proper exercise. Eating healthy is not as easy as it sounds for some people but if you add playing rumba for Wii or just dance for Xbox some people may take a liking to it. Later on down the line I believe that game developers will start focusing more and more on physical interactive video games and this can spark an increase in healthy lifestyle promotions. One day society will realize that technology and living healthy can go hand in hand with the right products and a little extra push. References Silverstone, S., & Teatum, J. (2011). Technology: The Problem Or The Solution To Childhood Obesity. American Journal of Business Education, 4(1), 37. Retrieved April 6, 2011, from the ProQuest database.

Political, Legal And Regulatory Environment Of China

Political, Legal and Regulatory Environment of China The People’s Republic of China is a single-party state that is governed by the Communist Party of China (Walton). The President of China is Xi Jinping and he also the General Secretary of the Communist Party of China and the Chairman of the Central Military Commission, which makes him China’s paramount leader (Moore and Phillips). The Premier of China is Li Keqiang, which is a role similar to the Prime Minister in England. The government in China is stable, despite the increasing power distance between the wealthy and poor. In the midst of this power struggle and protests by few citizens, a survey by Tony Saich at Harvard s Kennedy School of Government shows that between 80% and 95% of Chinese people were either relatively or extremely satisfied with central government (Jacques). Intellectual Property Rights are a major issue in China due to piracy and counterfeiting. According to one copyright industry association, the piracy rate remains one of the highest in the world (over 90 percent) and U.S. companies lose over one billion dollars in legitimate business each year to piracy (U.S. Department of Commerce). To combat the piracy and counterfeiting, China has passed an amendment to their criminal law that makes it illegal to bribe non-Chinese government officials. This was created to mirror the United States Foreign Corrupt Practices Act and make it easier for international companies to compete for business in China.Show MoreRelatedGlobal Marketing1078 Words   |  5 Pages2009). Because China has the most economic opportunities and presents the greatest threat to the personal and small business computer VMTECH Sys has identified a strategic need to establish a research and development division to be physically located in China. This research paper will ana lyze and review the economic opportunities and threats that VMTECH RD can expect to encounter as well as other market conditions which will affect the operations of a division located within China. Market EntryRead MoreExternal And Internal Environment Analysis835 Words   |  4 PagesMuch research and development goes into the marketing plan for any company. This often requires extensive external and internal environment analysis. When conducting external environmental analysis, a company must consider six factors. These factors include competition, economic growth, political trends, legal issues, advances in technology, and sociocultural trends (Ferrell Hartline, 2014). I have a strong interest in technology and gadgets. With that being the case, I chose the iPhone asRead MoreSwot Analysis Of Alibuba In China1093 Words   |  5 Pagesgiant with a portfolio of innovative smaller companies working within it. However, the fact that a vast majority of their revenue is generated in China (83% of their revenue from Chinese commerce in 2015 http://www.alibabagroup.com/en/news/press_pdf/p150507.pdf ) has led Alibaba to make a strong push to expand internationally. Alibaba mus t expand beyond China to achieve its aspirations as an international industry-leader and to continue its strong trend of growth. A viable market that Alibaba is expandingRead MoreBussiness in Pakistan1686 Words   |  7 PagesRisk Report September 28, 2011 Pakistan Country Risk Tier CRT-5 †¢ The Country Risk Tier (CRT) reflects A.M. Best’s assessment of three categories of risk: Economic, Political and Financial System Risk. †¢ Pakistan, a CRT-5 country, is itself the site of military and terrorist activity. Its fundamental lack of political stability is a challenge to its economic and financial outlook. Economic Risk Moderate Low High †¢ Regional instability and domestic bureaucratic inadequacies challengeRead MorePestel Analysis - Banking in China1112 Words   |  5 PagesUsing PESTEL analysis to understand the macro-environment that impacts the Banking Industry in China. Political Factors †¢ China has a socialist political system †¢ China has entered into the WTO and as part of the commitment to open up the banking industry, has issued the Rules for Implementing the Regulations Governing Foreign Financial Institutions in the People’s Republic of China , which allows Foreign financial institutions to provide foreign currency services to Chinese enterprisesRead MoreBarriers to Foreign Investment in the Chinese Internet Industry1675 Words   |  7 Pagesbusiness in China is not easy, even though the country has the largest Internet user population among all countries in the Asia-Pacific region. Chinese laws make foreign investment difficult, and the country -- quite unlike the United States -- has strict legal controls on information and distribution and poor enforcement of intellectual property laws. This article explains the barriers facing high-tech companies in China. [pic] Introduction | | China has the largestRead MorePollution on the Canadian Oil Sands: An Environmental Problem1809 Words   |  7 Pagesbusiness, including setting environment standards and funding environmental research. Also involved are the customers, which is why the Keystone project was so controversial it would have made the US the biggest customer for oil sands oil. The issue of this oil has also been used as a political football in Europe (Lewis, Ljunggren Jones, 2012). The United States is the majority customer by far, in addition to the domestic market, but there is also the possibility that China will become a major customerRead MoreChinas Ability to Attract Multinational Companies Essay1097 Words   |  5 Pagesthe organization. In addition, companies are influenced by external factors such as economic and political conditions. However, multinational companies encounter more complicated risks, especially because of the scarcity information about the new environment. After China’s admission to WTO in 2001, it has become as one of the most important destinations for international business. It seems that China is a big market that is supported by the central government and has a strong potential economic andRead MoreEconomic And Political Risks Of Algeria1577 Words   |  7 PagesAlgeria is a CRT-5 country with high levels of economic and political risk and very high financial system risk. In terms of economics high oil revenue declined over 45% in first quarter of 2015. This then led to state spending cuts and delay of surplus of state funded projects contributing to the limit of revenue shortfall. The unemployment rate is also high at 10% contributing to the instability of the economic financials. Politically the risks are high due to large scale labor strikes, due to inadequateRead MoreBriefly Compare the Political Regime Type in China and India. Which of the Two Would You Prefer to Do Business in and Why?1478 Words   |  6 PagesPOLI3 001 Assignment No. 2 Briefly compare the political regime type in China and India. Which of the two would you prefer to do business in and why? India and China are two republics that have experienced very opposing political regimes throughout history. China has been fundamentally stable country with a lack of a distinct authority figure (Desai, 2003). Being a single party state China has been controlled by the Chinese Communist Party since the 5th National Congress held in 1927 (Wang,